Friday, 17 May 2024

BWF News

Eurosport and the Badminton World Federation (BWF) have joined forces to bring you an exciting two-year partnership. This collaboration will showcase the most thrilling badminton events across Europe* on Eurosport Player, Eurosport’s premium live and on-demand digital service.

Starting on March 5th with the YONEX German Open Badminton Championships, this agreement will allow fans to witness the incredible talent of top players such as Carolina Marin from Spain and Chen Long from China. These world champions will be defending their positions atop the world rankings, treating fans to unforgettable matches.

In addition to the flagship TOTAL BWF World Championships 2017, which will take place in Glasgow from August 21st to 27th, this partnership includes other BWF Major Events. Among these are the 2016 Thomas Cup men’s team tournament, the 2016 Uber Cup women’s team competition, and the 2017 Sudirman Cup mixed team event.

Peter Hutton, CEO of Eurosport, expressed his excitement about the collaboration: “Badminton is a highly popular Olympic sport with a dedicated following of fans worldwide. Eurosport Player is the perfect platform to bring these fans the best badminton action, anytime and on any device. This partnership with the Badminton World Federation reflects our commitment to delivering top-notch content across all our platforms.”

BWF Secretary General Thomas Lund also shared his enthusiasm for the deal, stating that it marks a significant step for badminton in the digital era. He acknowledged the increasing trend of sports fans turning to online content, both live and on-demand, in their quest for convenient access to their favorite sports. Lund sees this collaboration with Eurosport Player as a means to reach and engage European fans in a more tangible way.

Tham Khảo Thêm:  BWF News

Eurosport Player offers fans an all-access digital pass to the most prestigious sports events on the calendar. This subscription service provides a live simulcast of Eurosport 1, Eurosport 2, and Eurosportnews channels, as well as enhanced live features and additional camera angles for a personalized and immersive experience.

To subscribe to Eurosport Player and enjoy the exhilarating world of badminton, visit Carnegiecentre.

*Please note that France is excluded from the coverage of the TOTAL BWF Thomas & Uber Cups Finals 2016 and the 2016 MetLife BWF World Superseries Premier Events, while Denmark is excluded from all events.


1. What events are included in this partnership?

  • 2016 Thomas Cup (World Men’s Team Championships)
  • 2016 Uber Cup (World Women’s Team Championships)
  • 2017 World Championships
  • 2017 Sudirman Cup (World Mixed Team Championships)
  • 2016 and 2017 World Superseries (events, premier events, and finals)
  • 2016 and 2017 Grand Prix Gold Series


This exciting partnership between Eurosport and the Badminton World Federation brings badminton fans across Europe* unparalleled access to the most thrilling events in the sport. Eurosport Player’s all-access digital pass and personalized features will ensure that fans never miss a moment of the action. Subscribe now to Eurosport Player through Carnegiecentre and experience the passion and excitement of top-level badminton from the comfort of your own device.

*Europe coverage excludes France for the TOTAL BWF Thomas & Uber Cups Finals 2016 and the 2016 MetLife BWF World Superseries Premier Events, as well as Denmark for all events.

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